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Alkek One: Building Your Brand

Topic Details


If you have ever asked-- How important is a logo to a brand? How do I make my small business idea stand up to competitors? Or, how can I show a web developer what basic things I want them to build my website with? -- then this workshop is for you. A brand is more than the name of a business or a logo. It combines several elements to create a cohesive appearance that will make it stand out. In this workshop, you will learn how to make a brand guide that will build a unified brand. No software is required, but Adobe InDesign will be used as the example.

If you do not have access to Adobe Creative Cloud and would like more information on how you can gain access, please email Brittney Johnson at brittney.johnson@txstate.edu.

(This workshop will be offered virtually; however, we will have limited seats available in the Alkek 105 instruction space. If you would like to request a seat in Alkek 105 for this workshop, please email Brittney Johnson at brittney.johnson@txstate.edu. Social-distancing and mask-wearing policies will be enforced, and the instructor will Zoom in for the session.)

alkekone, branding, design-space, graphic-design
90 minutes
University Library