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Simply map is a powerful database that features thousands of statistics on communities demographics, economic behavior, consumer preferences and sociological characteristics.
While primarily used by business or marketing students, Simply Map may also be used for sociological or political research among many other purposes. GIS is another common application for this powerful database.
This session is designed to demonstrate how to use Simply Map for both business and social sciences research projects. Learn to find the right variables, how to make excel tables of stats for geographic units, create maps and identify communities based on your parameters.